For some, they contract workforce talent across the globe targeting labour markets which offer highly skilled, well-educated workers at a lower cost.This is called outsourcing. Similar to this is called offshoring, which refers to the expansion of a business operation into a lower cost economy to leverage cost efficiencies. Based on the 2010 IBM Global Locations Trend Report, the Philippines has taken the lead as the top choice for Business Process Outsourcing (BPO) all over the world, unseating India which has been topping the list for years. Among the countries that offer outsourcing solutions to entrepreneurs, the Philippines has always been ranked as one of the best outsourcing countries in the world. Listed below are the reasons why:
1. Time Difference Is Not An Issue. One reason why the BPO industry boomed to success in the Philippines is because Filipinos are flexible on time. Filipino employees are willing to work shifts even if it means working at night, on holidays, and challenging schedules to accommodate clients regardless of where they are located in the world.
2. English Language Proficiency. The Business English Index (BEI), a whitepaper released by Global English in 2013 ranks Philippines as the top BEI for two consecutive years with a score of 7.95, next to Norway with 7.06, and Netherlands with 7.03. The BEI study is designed to quantify global workers’ English competency in the workplace. A BEI score of 1.0 indicates the ability of people to communicate and read only through simple English statements, while a score of 10.0 indicates equivalency with native English speakers. Given these rates, there’s no doubt the Philippines is by far the top outsourcing location in the world.
3. Highly Skilled Talent. While it is a popular misconception that BPO in the Philippines is limited to call centres, there are a large number of providers offering talent across a multitude of fields including medical transcription, human resources, customer service, financial services, legal transcription, software development, animation, graphic design, content writing and marketing. Contrary to the belief that the primary reason business owners outsource is only to reduce costs, they also choose to outsource to target the best talent for the job.
4. Excellent Work Ethics. Business owners invest in Filipino teams due to their excellent work ethic, values, integrity, loyalty, service-oriented mindset, and the friendly working atmosphere they they seem to foster in any organisation’s culture. They value integrity just as much as they value time and show innate respect for individuals. Filipinos generally know what fun is without forgetting what responsibility entails and they place a high regard on professionalism.
5. Quality Yet Cost-Effective. Filipinos strive to produce quality work. This is obvious by looking at the outstanding business results produced by BPOs in the Philippines. In fact, performance efficiency led the BPO industry to grow in the country with a reported figure of 400,000 employees in 2011 and hitting the 1 million mark (or 1% of the population) in 2014. Simply because Filipino talent is a low-cost alternative for businesses, does not mean quality is jeopardised. The difference in labour costs, benefits, and operational effectiveness between countries makes the Philippines a more appealing location to outsource and grow an offshore team. The good thing about outsourcing in the Philippines is that business owners pay LESS for MORE.
6. Strong Government Support. As one of the economic pillars and main revenue generators of the country, the Philippine Government recognizes the potential growth of the industry by providing strong support and infrastructure for BPOs. Some of the government and industry initiatives include:
- Partnerships with universities in the Philippines to create BPO-specific curricula to prepare the future BPO workforce
- A voucher system from the Technical Education and Skills Development Authority (TESDA) as funding support for call centre training
- Tax and non-tax incentives to support foreign investment
- Creation of national Information and Communications Technology councils and more
7. Cultural Compatibility. Tracing back, the Philippines was colonised by foreign forces from Spain, United States, Japan, Portugal, and other countries. As a nation that was colonised by various foreign invaders in the past, Filipinos were influenced with ethical values, traditions, customs, behaviours, and ways of life that weren’t originally theirs. This history is what comprises the Filipino character at present. It also created a compatibility among Filipinos and foreign cultures giving them the edge against other nationalities in providing excellent BPO services.
Given these reasons, outsourcing to the Philippines is one strategic move that will help you realise your company’s objectives and goals in a low-cost yet efficient way. Would you like to scale your business to greater heights and know more about outsourcing strategies? Join other like-minded entrepreneurs at Beepo Academy- a three-day workshop that will be held on 18th-20th August, 2015 at Clark Freeport Zone, Philippines.
About the Author:
KEEMPEE TOLENTINO is a Client Experience Associate at Beepo, an outsourcing and offshoring company located in Clark Freeport Zone, Philippines. He holds a Bachelor’s Degree in Communication Major in Advertising and Public Relations at Holy Angel University in 2009. Keempee joined the Team in 2015, working on Beepo’s marketing and content development. He also works on client accounts developing marketing programs that deliver traffic, leads and help drive sales.
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